The insider report: by media planners, for media planners
The media industry has been disrupted by a one-two punch. The ongoing pandemic has drastically altered consumer behaviour and media consumption. At the same time, changing privacy regulations are reducing access to consumer data.
Our new interactive e-guide will reveal the trends and insights – by media insiders – that will influence the path of a typical planning cycle in 2022, including:
What are media planners’ biggest challenges in 2022?
How they feel about privacy-first solutions and how many see it as a priority for the year?
How are they planning to spend their budgets across different channels?
Download the e-guide now to reveal these stats and more!
